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Salesforce Clouds

There was a time when clouds referred to the beautiful mass of water drops in the sky. In the age of technology, the cloud now has a totally different meaning. Salesforce is the world's number one CRM brand as it has an innovative range of cloud-based focussed solutions & tools for different industries and specific roles such as sales and marketing. These cloud offerings enable businesses of all shapes, sizes, and verticals to enhance their efficiency and forge a deeper bond with their customers. Let's look at some of the leading cloud services on offer by Salesforce Inc.

MARKETING CLOUD

Marketers are magicians who conjure up beautiful imagery and alluring words. Assisting them as a magic wand is the intuitive Marketing Cloud. This resource provides digital marketing automation &v analytics software, and services. It is the most appropriate medium for curating relevant, customised journeys via different channels and electronic devices – allowing marketing teams to send the right message to the right audience at the right hour. The marketing cloud is a bouquet of features & studios such as social studio, journey builder, email studio, and data studio. For a business that needs to streamline the marketing of its wares, this cloud offering is just what the doctor ordered.

  • Social presence with Social Studio
  • Personalised outreach with Mobile studio
  • Great ideas with Advertising Studio
  • Manage contacts with Contact builder
  • Optimise website with Web Studio
  • Analyse data with Analytics Builder

SALES CLOUD

Make your business more agile and smarter by selling from anywhere, anytime via the supercharged Sales Cloud. This cloud specialises in promoting the robustness of the sales team leading to an increase in sales and revenue generation. Its unique features enable the curation of a streamlined sales process, give access to end-to-end details of all clients / leads, and provide holistic client communication via multiple channels. With a vast pool of information on each client, engagement with relevant and personalised content is enabled. Valuable insights and data are easily accessible and deciphered for strategic decision-making. This is a tool no sales team can overlook in its quest for glory.

  • Automated sales pipeline
  • Accountant and contact management
  • Opportunity and Product Management
  • Quotes and contract management
  • Email and website integration
  • Holistic management of all campaigns

SERVICE CLOUD

Customer expectations from businesses have changed and how. Customers expect sensitive & smooth servicing at all times or else they move onto your competitors. This is where Salesforce's Service Cloud comes to the rescue. The Service Cloud is software that whips into shape the entire client servicing process making it more agile and efficient. Empower your clients with different self-service options. Aid clients by linking them to knowledge articles, account information, and the right community members. Clients will love the digital, holistic experience with Service Cloud. Customer service and customer delight are now at your fingertips.

  • Support client interactions
  • Power of AI
  • Serve quicker with automated workflows
  • Engage with clients in their favourite channels
  • Field service process enhanced
  • Up level call center management

COMMUNITY CLOUD

Communities that are connected and engaged strengthen over time. The same philosophy also applies to our professional and online community consisting of clients, vendors, partners, and staff. The Community Cloud has a range of collaboration enhancing tools that link them with the data, applications (also known as apps), and experts they require. Populate communities with information from any electronic devices, anywhere. Clients can curate & escalate support cases. Partners can update opportunities and qualify leads. The staff has access to files and can share them as well. It automatically offers access to experts, groups, and content. Suggestions are made based on personal interests, requirements, and behaviour, welcoming extensive participation.

  • Brainstorming and Discussion Boards
  • Project and task management
  • Calendar & document management
  • Social media management
  • Ideation and crowdsourcing
  • Decision tree for reviewing outcomes

NON PROFIT CLOUD

Enabling the enablers in their noble work. The non-profit cloud is a gift to the vast NGO community by Salesforce Inc to augment their work with the aid of agile technology. It is a unified platform for NGOs to widen their outreach, from anywhere. Be it vital donor management, crucial fundraising, helpful volunteer or program management, it’s all contained within this easy-to-use and simple software. NGOs can innovate faster with this holistic cloud that provides a unified source of truth, intelligence and experience capabilities. With the automation of an array of tasks, NGOs can focus on empowering more communities through their projects.

  • Flexible and scalable platform
  • Donor engagement enhanced
  • Volunteer management simplified
  • Purpose built solutions
  • Streamline work processes
  • Automate mundane tasks

EDUCATION CLOUD

Salesforce commitment to higher education is reflected in connecting campuses with its education cloud. The cloud enables all services which a student in a college needs to know to be consolidated in one place and easily available. Plus, the cloud offers the option of personalised marketing and communication. Thus the colleges can engage with prospective students, current students, parents, alumni, and other stakeholders in a direct, real, and more meaningful way. In the same spirit, Salesforce.org has been focused on ensuring that education more specifically higher education (University level) is connected by technology to enhance the whole experience. They believe that life on an academic campus should be student-focused, simple, and connected in all aspects.

  • Holistic View of Stakeholders
  • Effective and personalised communication
  • Marketing & enrolment automation
  • Nurturing of relationships
  • Multi-department collaboration
  • Empowering and enabling students

HEALTH CLOUD

Salesforce Health Cloud brings the world's #1 CRM to the healthcare domain. Health Cloud is a leading patient and member relationship platform that harnesses the power and security of the cloud, as well as social & mobile technologies to deliver more personalized engagement & care. Through Health Cloud, care teams have easy access to clinical & non-clinical patient data, including prevailing health conditions and medications, appointment history, data from electronic health records & other systems. Health Cloud not only unlocks data from legacy systems of record and EHRs, it gives healthcare professionals the tools they need to collaborate more efficiently, understand patients better, and build 1-to-1 relationships. With Health Cloud, customers have a data model built around patients and designed specifically for the medical fraternity.

  • Single Patient View
  • Personalised communication
  • Focus on better outcomes
  • Real-time engagement
  • Electronic Health Records integration
  • Sales experience enhanced

MANUFACTURING CLOUD

The Manufacturing Cloud enables industrialists to provide intelligent field cycles, b2b commerce, channel management, etc in a more consolidated manner. These cloud services offer a gamut of benefits which is why their adoption has been booming in the last few years. These benefits include and are not limited to reduction in overhead costs and enhanced efficiency. The cloud offers a comprehensive picture of customers in the manufacturing industry. It allows for greater transparency, cohesion in inter-department communication and obtains real-time insights for business growth.

  • Modernise operations
  • Extensive data analytics
  • Improve partner engagement
  • Prebuilt objects, processes, and frameworks
  • Transform service experiences
  • Innovative tools and AI